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Hello quintastics!

How a bold approach to traditional qualitative research launched an entirely new target group and encouraged fellow researchers to rethink what qual can do.

Catalogue: Global Qualitative 2017: Back to the future
Authors: Liesbeth Gerritsen, Sandra van Vemden
Company: MARE
January 11, 2017
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Citation

Gerritsen and van Vemden (2017a, January 11). Hello quintastics!. ANA - ESOMAR. Retrieved May 16, 2024, from


https://ana.esomar.org/documents/hello-quintastics--8941